According to research from Infiniti, the global market for protein ingredients is on the rise, and plant-based proteins are poised to overtake animal proteins in the near future. It is important to understand this trend, because providing customers with healthy, plant-based protein snacks can be a win-win for both the shopper and the retailer.
The Benefits of Plant-Based Protein Snacks
According to Infiniti, the entire protein market is on pace to grow at a compound annual growth rate (CAGR) of 6.14% through 2020, but the plant protein market will outpace the market at 7.08%. While animal protein currently makes up 55% of the market, plant proteins are predicted to account for 47% of the market through 2020.
Consumers like protein-based snacks because they provide a full feeling. Snacks are increasingly being used as a meal replacement, so consumers are choosing healthy snacks that will fill them up just as a meal would. Research from 2016 shows that plant proteins are actually more filling than protein from animals. When research participants consumed the same percentage of protein at breakfast, it was observed that the people who consumed plant proteins felt fuller for longer and consumed fewer calories at lunch than the participants who consumed animal proteins.
Americans reach for protein snacks more and more because they provide that full feeling and they do not carry the guilt that a bag of potato chips or a chocolate bar bring them. Choosing an afternoon snack mix of nuts and dried fruits provides the sweetness and saltiness of more indulgent snacks, without the sugars and carbs that lead to crashes.
Healthy Protein Snacks Boost The Bottom Line
The global market for snacks is expected in increase $94.5 billion in 2015 to $138.2 billion by 2020. Why? Because our world is changing and people are on the go now more than ever before. Currently, nearly 95% of Americans snack at least once per day and nearly 40% snack more than three times per day. Increasingly, they are reaching for protein-packed snacks.
Providing customers with plant-based snacks like nuts and nut mixes are good for business. And not just because you’re providing customers with choices. Research from the National Association of Convenience Stores (NACS), shows that healthy snacks actually boost the bottom line, posting margins of nearly 40% across the board.
Are You Ready To Get On Board The Protein Snack Train?
If you want to provide your shoppers with high-quality protein-based snack foods they are looking for and you want to improve your margins at the same time, Mister Snacks can help. We offer a wide variety of snacks like nuts, nut mixes, fruit and nut combinations, nuts and granola, trail mixes, and nuts paired with snack mixes that take advantage of popular flavors like sriracha, Cajun seasoning, barbecue, honey mustard, etc. Contact us today to learn more about the ways in which we can help you meet the growing demand plant protein snacks in your market.